Let’s get started!

BOSCH AUTOMOTIVE STEERING

How do you convince 5,900 employees that the merger of ZF Lenksysteme into the Bosch Group is a good thing and makes total sense?

ZF Lenksysteme was merged into Bosch Automotive Steering. And 5,900 employees had to be convinced of the benefits of integration. With did it with the “Let’s get started” events: at nine individual events over two days, the management explained the benefits and opportunities of the merger and responded to questions from employees.

We delivered consulting, concept development and implementation, including speeches, catering, moderator briefings and giveaways – and, of course, the Commitment Act: a Crowd Game, whereby everyone together, with gestures and sounds, steered a virtual race car along a winding road. We developed an event guide for international implementation.

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