corporate & employer brand

bertrandt

Bertrandt reimagined – a rebranding that connects

A show truck that inspires tradespeople: the Bosch PRO Tour brings the entire product range directly to professionals – compact, interactive and hands-on. Live tests, expert advice and a food truck create the perfect setting for discussions and purchasing decisions. follow red is responsible for the conception, planning and implementation, including logistics for stops throughout Europe, even in Iceland. The result: a roadshow that makes brands tangible and convincing

Facts

Bertrandt's rebranding has both an emotional and functional impact and skillfully underscores the company's future viability.