Not just another event


Opinion leaders, visionary minds, top influencers, journalists and other exclusive guests were invited to EQnight in Rome. Here our Berlin event professionals created a platform for Mercedes-Benz for people with ideas and opinions on the future of mobility.

Not just another event! Rather a side event to the big events and tech festivals of this world. A likeable appearance with various possibilities to dive into the world of EQ. Networking, interacting and exchanging ideas.

Through our extravagantly staged brandings, special lighting, our own EQ drink, a Kinect photo campaign and other activations, the EQ brand was additionally charged and, thanks to the impressed influencers on site, carried to relevant target groups with a high reach. The aim of the event: to build up an international EQ community and fan community worldwide.

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