Winter? Who would think of barbecuing? In order to convey a message effectively, we made this apparent incompatibility come true: winter barbecue at the beginning of March directly on the brewery premises.

As a warm-up for the upcoming barbecue season, the Rothaus brewery staged the winter barbecue together with its brand ambassador Tom Heinzle. With extraordinary culinary delights, cool music, unique light installations and a hot fire show, Rothaus charmed visitors over two days of events. Concept and implementation by follow red. To be continued. In summer.