Klingele – integrated communication for SMEs
For Klingele Paper & Packaging, follow red has been developing and implementing national and international communication from a single source since 2023. Together with the marketing team, content for press relations, digital marketing, sales and social media is created.
- Customer: Klingele Paper & Packaging Group
- Services: PR, digital marketing, sales communication, social media, stakeholder communication
- Focus: Corporate Communications, Sustainability, Innovation, Sales
- Project scope: Integrated communication support since 2023
As a family-owned company, Klingele communicates in a dynamic market environment – nationally, internationally and with high relevance for sustainability and packaging issues. To this end, follow red develops content that deals with company, sustainability and sales topics in an understandable and target group-oriented way.
The communication approach combines press relations, digital marketing, sales and social media. Content is planned, prepared and played out across channels – suitable for target groups, topics and touchpoints.
In this way, follow red makes Klingele’s messages visible, relevant and connectable for the media, stakeholders, customers and digital target groups.
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Head of follow red Munich