CORPORATE FASHION IN THE MEDIA
PR and media for Gustav Daiber GmbH
Since 2018, follow red has been the supervising PR agency for Gustav Daiber GmbH, one of the largest manufacturers of fashionable, textile corporate fashion with the widest range in Europe. The focus is primarily on trade press relations for the two own brands JAMES & NICHOLSON and myrtle beach. The PR experts of follow red stand for fully comprehensive PR consulting, classic PR, trade fair implementation and creative communication impulses.
The Daiber range covers the areas of sport, leisure, business and work wear. We communicate new products via press releases, are in regular personal contact with journalists, maintain press portals and monitor the results. In addition, our consultants are on site at trade fairs, including the largest advertising trade fair PSI in Düsseldorf and Arbeitsschutz Aktuell in Stuttgart. We coordinate interviews with experts and prepare specialist articles on specific focus topics. The experts at follow red also plan, book, control and coordinate media placements in the trade media.
The results are impressive: numerous publications in national and international trade media as well as in regional media. Close and familiar contacts with media representatives speak for the professional and consistent work of the PR consultants.